The Domain Age Factor in Links

Age of domain affect the search searching that thing is known by us. So to get benefit thru the aging many websites have bought the old domain names. If the domain bought is relevant to the site’s theme then buying old domain name is not bad thing at especially when the new site has quality content. However spammers are always there to exploit every loophole they could find thus using even this technique and then use the old domain for nothing more than a link farm.  To getting higher ranking, old domain carries more weightage. Obviously search engines extreme dislike this method and have been trying to find ways to combat these link farms both “old” and new.

Microsoft has been trying to fight this problem by looking not only at the age of the domain and the number of sites linking to it but also the age of the domain of those sites. This means although link produces may get lots of inbound links those links wouldn’t hold as much weight as links from older and more reputable sites since most of the sites that join link farms are new ones.

On the other hand, what this means for ordinary sites is that it will make it a bit harder to do link building since we need to get more links from older sites. Add to the that the relevance of the site and all those factors what it simply means is that natural link building is making more and more sense since search engines are finding better ways to determine which sites are really offering something of deserving and not.