Article Submission - Do they work at all?

One of the oldest methods of link building is article submission. In article submission, an article based on a particular category/topic with a rich collection of words and format including links is posted to the channels which expose the article.

Now, question is what to right in article and where is it submitted to…

Basically, article should be original, well written and unique with purposeful, contextual links and references. And the channel which receives the article is ideally one that is again exclusive, and original

If you full fill above two factors then article submission can really work. But now a day’s both of them are heavily skewed.

-How article submission is right?

Article submission has to be seen as method to increase the scope and length of your “outgrowths” and not as back link source. When it is seen only as a back-link source, it is quite natural that it gets spammed.

- Write lot of articles and make them unique.

Not to add multiple sources, but submit only one source to each…

Try to ensure that in multiple sites does not appear the same article, and avoid duplicate content.

- Rotate the anchor texts.

Always use unique keyword as anchor text, use different variation of keywords and add them in each article…

- Do no submit to automated sources.

Yea, they’ll promise you a thousand back-links in a week, but I can guarantee that all of them would be scrap. Because, all the articles on all those sites would probably is the same as they all got it automated?

- Submit only to authentic sources.

So essentially, article submission works or not, they’ll collect some back-links for sure. To make the best out of them, don’t automate things, handpick sites and channels and spent some time writing stuff.